I have been working in digital marketing for 7 years, and in SEM specifically for the past 6 years. After starting out managing accounts across different countries and industries I moved to a more technical role focusing on automation, data and bidding.

Currently I am developing strategies and designing tools to enable Vistaprint to scale and optimize their SEM accounts in an automated way and to save time for our marketers that would otherwise be spent on repetitive, executional tasks.